Brand & Market Positioning

Lead the development and execution of Catapult’s brand strategy and positioning.

Establish Catapult as a leading destination for executive learning, leadership development, and corporate engagement.

Develop and drive integrated marketing campaigns across digital, content, PR, and partnerships.

Ensure consistency and quality of brand messaging across all marketing and client‑facing touchpoints.

Identify opportunities to strengthen Catapult’s presence across industry platforms, partnerships, and thought leadership initiatives.

Demand Generation & Digital Marketing

Own and drive Catapult’s B2B demand generation strategy across key channels (e.g. LinkedIn, EDMs, website, landing pages).

Oversee the planning and execution of campaigns with agencies and internal teams to support pipeline growth.

Develop targeted messaging for key audiences including HR, L&D leaders, event planners, and senior ...