a. Execute SEO strategies to improve website rankings, organic traffic,

and search visibility.

b. Implement AEO best practices to improve visibility across answer

engines, AI search results, and voice search platforms.

c. Optimize content and website structures for GEO to improve

discover-ability across generative AI platforms.

d. Monitor search trends, algorithm updates, and AI search

developments to ensure optimization strategies remain effective.

a. Conduct keyword research aligned with business objectives,

audience behavior, and search intent.

b. Identify opportunities for content creation, optimization, and search

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