**Overview**

**Role Vision**

The SE&O Lead role for Thailand & VIetnam unlocks a more integrated, strategic operating model across the subsidiary. Leveraging pinned resources from the region, it drives cohesive execution across Sales, Marketing and Partner teams — aligning operational levers, unifying customer experiences, and using data-driven insights to accelerate demand generation and pipeline growth.

The pace of AI adoption demands immediate change in how we drive GTM directly and with partners at scale — embedding marketing earlier in planning and execution and orchestrating across functions and partners.

Acting as the connective tissue across Sales, Marketing, Partners and Operations, the role drives accountability for end-to-end performance, grows marketing-sourced and influenced pipeline through integrated GTM, and improves operational agility to respond to market signals.

**Team Purpose & True North**

**Our purpose:** we ...