Global Scale & Impact: Lead the organic content strategy for a market-leading global consumer brand and direct-to-consumer (DTC) media network.
Direct Executive Seat: Work directly with the Chief Growth Officer and the Founder, enabling rapid creative execution without slow corporate approval chains.
Total Autonomy: Enjoy complete creative ownership to pilot new channels, run bold experiments, and build the organic content playbook from scratch.
Project Overview
Spearhead a strategic transition from basic brand awareness and aesthetic curation to transforming massive organic top-of-funnel reach into an active engine for high-intent leads and direct-response revenue.
Responsibilities
Hands-on Execution (60% Strategy / 40% Doing): Serve as the core practitioner to scale native short-form content frameworks across TikTok, Instag...
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