Lead the end-to-end marketing strategy for the Mr. Muscle and Drano brands in Mexico, with full accountability for P&L performance. Drive brand growth through portfolio strategy, innovation, integrated media planning, and cross-functional leadership to deliver sustainable and profitable business results.

KEY RESPONSIBILITIES

Lead the end-to-end brand strategy for the Mr. Muscle and Drano brands in Mexico, driving sustainable business growth and strengthening brand equity.

Own the P&L for both brands, with full accountability for business performance, from top-line revenue growth to bottom-line profitability.

Develop and execute brand strategies, including portfolio management, innovation, brand positioning, and long-term growth plans.

Lead the integrated media and communications strategy, optimizing marketing investments to maximize return on investment and business impact.

Identify growth opportunities through consumer insights, market trends, ...