Position Overview
Job Description:
Looking for a Sr. Google Analytics Analyst (with digital marketing background)
Google Analytics (GA) Specialist β Key Responsibilities:
GA Implementation & Integration
Lead end-to-end GA implementations, including event architecture, tagging strategy, and integrations via Google Tag Manager or server-side tagging. Ensure accurate data collection across web and mobile platforms, including cross-domain and cross-platform tracking setups.
Universal Analytics (UA) Knowledge & Migration Support
Apply strong knowledge of Universal Analytics to support historical data interpretation, migration planning, and validation of GA tracking against legacy UA benchmarks.
Data Validation, Testing & Consent Management
Perform integration testing, QA, and troubleshooting of analytics implementations, including event validation, cross-domain tracking, an...