Position Overview
Job Description
Own assigned campaigns end-to-end, from strategy, planning, execution, optimization, to post-campaign reporting.Translate business direction into clear campaign direction, including big idea, audience insight, messaging, creative angle, and execution plan.Manage creative and media execution across owned, paid, and earned channels, including content briefs, creative reviews, and publishing readiness.Coordinate with Designers, KOL, Community, Events, and other teams while managing campaign budget and performance against KPIs.Manage 1β2 campaign supporters and deliver campaign plans, content plans, post-mortem reports, and learnings for future improvement. Job Requirements Experience in marketing campaign planning, brand/content marketing, or integrated marketing.Active RoV player (at least 3 days/week), or a former active player with a proven history (30+ games/month for 2 consecutive months) and prev...