About the role

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We are keen to look for a Brand Manager to help us define product strategy in agreement with local management and global marketing department and implement supporting tactical plans and projects.


Key Responsibilities：
• Develop brand strategy, promotional campaigns and tactical plans within marketing budgets.
• Prepare content of Integrated Brand Teams and Launch Teams.
• Run market research programs & market insights for responsible brand and monitors /anticipates market development.
• Be responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the growth of the brand(s).
• Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives.
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, ...