Description

Business Overview

Rakuten Group provides more than 70 services in a wide range of fields, including e-commerce, travel, digital content, and other Internet services in Japan and overseas, as well as financial services such as credit cards, banking, securities, electronic money, and smartphone app payments, mobile services such as mobile carrier services, and professional sports. By organically linking these services through a membership system centered on Rakuten members, Rakuten has created a unique “Rakuten ecosystem” that is unlike any other.

*Our Businesses Key Figures
(opens in new window)

Department Overview

The Point Campaign Consulting Section (PCC) is a specialized organization within the Rakuten Group that designs and builds promotional models by integrating Points, Advertising, and Data.
Rather than providing one-off point campaigns, PCC focuses on designing structured promotional framework...