Role Purpose

Drive sell-out, shopper engagement, promoter excellence, and retail execution across modern trade partners.

Ensure premium visibility, high-quality demonstrations, and strong on-ground conversion.

Key Responsibilities

- Retail Execution & Sell-Out

* Achieve and exceed sell-out targets across key modern trade chains.

* Track store-wise performance, competition activity, and drive improvement actions.

* Conduct regular store visits and audits to ensure consistent execution quality.

- Promoter Management

* Lead promoter recruitment, training, daily performance monitoring, and motivation.

* Ensure promoters deliver exceptional shopper engagement, demo quality, and product storytelling.

* Work with agency partners to maintain deployment quality and productivity discipline.

- Visibility & Activation

* Ensure strong merchandising standards - planogram adher...