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Trade marketing Manager

Company

Stanley Black and Decker

Location

Bulgaria, Bulgaria

Posted

July 01, 2026

Position Overview

Develop and implement promotional strategies with a focus on long-term marketing plans.

Maintain regular communication and collaboration with European and local agencies.

Lead the development and launch of promotions, new products, concepts, displays, and related marketing initiatives.

Propose, plan, and organize events, trade fairs, and other promotional activities.

Coordinate the creation of catalogues and other marketing materials.

Develop and execute sell-out activities in cooperation with sales teams.

Manage the translation and adaptation of marketing materials in collaboration with translation agencies.

Work closely with digital and social media managers to ensure aligned marketing execution.

Manage the marketing budget, including the purchase order (PO) process, and allocate funds to maximize ROI.

Measure and report on the performance of marketing campaigns, generate insights, and assess results aga...

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