Responsibilities

• Responsible for the development and landing of user growth strategy, through multiple channels (such as placement, community, fission, task system, etc.) to achieve pull new and conversion.
• Planning and implementation of fission activities, pull new incentive mechanism, recommendation system and other growth play, monitor the effect and continuous optimization.
• Establish and maintain the core index system of user growth, such as conversion rate, CAC, retention rate, LTV, etc., and regularly produce growth analysis reports.
• Collaborate with product, data, technology, and design teams to promote the landing of growth features (such as newbie guidance, sharing mechanism, and buried point optimization).
• As the leader of A/B testing and growth experiments, continuously explore and verify the impact of different strategies, paths, and copy on growth.
• Focus on the growth strategies of the market and compe...