As a Performance Content Creator (Paid & Performance Advertising) you are responsible for developing and producing high-impact paid content across video and AI-driven formats. You own the full creative process from ideation to execution and optimization — leveraging both traditional production methods and modern generative AI tools.

Your focus is on creating conversion-driven content for platforms such as Meta, TikTok, and YouTube, combining storytelling, performance thinking, and scalable production approaches.

You understand how creative decisions directly impact performance metrics and continuously iterate based on data and insights.

 

Key Responsibilities

Concept & Creative Strategy

• Develop performance-driven creative concepts, scripts, and content angles for paid social and video advertising
• Translate campaign goals, audiences, a...